The purpose of the app is to help people identify and take care of their plants, as well as showcasing their achievements to the community allowing the discovery of new plants and people to connect with. The goal is to get more people interested in keeping house plants and knowing how to do so, as well as to get more people talking and engaging with each other.
What are a person’s goals on my app?
• To discover new plants and flowers
• To better look after their own plants
What are a person’s motivations for using it?
• To be alerted when a plant needs attention i.e. watering or cutting down
• To connect with other plant lovers
A quote to capture the general attitude towards the app
‘find, look after and show off your plants’
Persona 1
• Aged 18-30
• Female/ Male
• University level educated
• In full time work/education with responsibilities
• They will come to the app to discover new plants and look after their own - as well as connect with others
• They will likely use this app on their iPhone which they have on them all the time, able to check the schedule or easily get out when passing by a plant to identify
• They use iOS regularly and are familiar with the layout for buttons and pt size for the font
Persona 2
• Aged 30-45
• Female
• Stay at home parent
• Busy schedule with parents and house work
• Will more likely use the app for the schedule and scan rather than the social aspect
• Could use on house iPad
• Aren’t as familiar with technology
Other apps they may like?
• Instagram - social aspect
• Depop - searching
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