Thursday 12 April 2018

505 - SB1 - Disco Initial Ideas

  • poster
  • wallpaper
  • perfume
  • instruction manual - dance moves?
instruction manual in the form of an a2 sheet that folds up into a5, showing one how to enjoy disco music, for example how to do the dance moves


The bump was dance style in 1970s. It was introduced in 1974. Bump , Hustle and Watergate are popular dance style in 70s. The lyrics were "We love the bump; everybody bump; gotta do the bump." The dance had a goal to lightly "bump" hips on every other beat of the music. There was no need to have a partner. The dance could become more athletic bumping Hip to hip in full knee bend up to a standing position.  Intimate, bumping hip to backside, low bending, etc. The Bump" was played by The Commodores on Machine Gun album. KC & the Sunshine Band, Kenny(UK band) and many others picked up on the rhythm and "The Bump" became a worldwide dance craze in the summer of 1975.


The Hustle is a catchall name for some disco dances which were extremely popular in the 1970s. The 1977 movie Saturday Night Fever showed both the line and partner forms of hustle.



Below is the colour palette I will use for this instruction manual, along with black and these possible typefaces.


front page - disco title 'how to'
first page spread - info on the dance moves and how to do them step by step
second page spread - outfits and styles to stick to 
third page spread - top artists of the genre/era
back page - brief history of disco

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