The catalogue will be printed in black and white on newsprint paper to keep costs down, the document will maximise space using a tight grid that allows everyone’s work to be added. Each catalogue would be unique as it would be brushed with 3 stripes of red paint. The paper size would be a3 and folded down to a5, a handy size for people to pick up and put in their pocket or bag.
 |
| Figure 1 |
Figure 1 is the final poster/flyer design that would be a3/a5 in size and plastered around the university, in book shops/creative places such as Village and Colours May Vary. As well as fly-posted around Leeds university campuses and city centre. The aim is to spark attention and interest in the event and it holds all of the vital information needed to attend whilst sticking to the design guidelines. The only criticism for this piece is the use of 4 red stripes rather than 3, some of the information should have been condensed onto the same line. The posters and flyers would be screen-printed, both in line with the exhibition and to keep cost down.
 |
| figure 2 |
 |
| figure 3 |
 |
| figure 4 |
Figures 2, 3 and 4 show the social media for the event, they include a snapchat geofilter which would be available to app users in and around the library to publicise and as a fun thing for visitors to use. There is a Facebook event to drum up interest, all of the vital information is included and images will be posted in the run up, similar to the Instagram and Twitter. The content will aim to be of an entertaining nature, appealing to the main audience we want (other creatives, students and professionals).
 |
| figure 5 |
 |
| figure 5 |
Figure 5 shows stills from a GIF created that can be used across the social media platforms to hype up the event.
No comments:
Post a Comment