Tuesday 2 April 2019

SB3: Recipe/Cookery Book Research 05




The app would be full of tried and tested recipes, recipes that were often originally created for cook books, that the chef has now decided to upload to the database. The app would have options to browse how you want, whether it be course, season, main ingredient or cuisine. 


The app would stay on the screen and at full brightness whilst open so there would be no issues with having to press the screen. It would be advised you put the iPad or tablet on a book stand away from a mixing bowl etc. It would be a paid subscription, therefore no ads. 


The recipes would be reliable as they are coming from trustworthy chefs and nutritionalists, there would be no lengthy paragraph about what this means to them, just a short sentence describing the dish. 


"Are there any sites with databases of similarly extensively tested recipes?"

This is basically what the app would be. 

While there are certainly exceptions on both sides, cookbooks usually have more editorial oversight than the net. And I'm not just talking about user-contributed recipe sites. The digital versions of some print magazines run with less proofing on "expanded content" than old-fashioned hardcover ink. Content also comes from many sources that chuck in recipes as afterthoughts. Television show sites are notorious on this count. Testing protocol and budgets are condensed to meet the demands of digital. For example, an online article might only be tested by the author (if at all) whereas a recipe for a book run has usually (from better publishers) been tested by at least one or two other cooks during the revisions process. While it seems to readers like similar end results (lists of recipes), the business model and editorial processes are actually quite different. Ask any blogger after they've had their first book deal and they'll tell you it's a whole different world.

The app would not be like online recipes, to be uploaded onto the app and available to customers they would go through the same process as they would for a cook book - a lot of them will come from pre existing cook books and any new ones would only be approved if they have proof of testing etc. On the app if the specific recipe has already been in a cook book - this will be made known to the customer. 

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